SPEAKERS
Live the #STC24 experience
The Sports Tomorrow Congress, an integral part of the Mobile World Congress, is an epicenter of innovation where sport meets cutting-edge technology.
This congress is a window to the future, providing a unique experience to explore how mobile technology is transforming the sports world. It is an essential event for visionaries and pioneers, offering a stage to discover emerging trends and forge connections in an environment full of inspiration and limitless possibilities
DatesFebrary 26-27, 2024 PlaceOnline / Mobile World Congress 2024 OFFICIAL LANGUAGEEnglish/Spanish REGISTRATIONSOpen |
Here, at the heart of the Mobile World Congress,
the Sports Tomorrow Congress redefines the future of sport.
Online
€99
VIP PASS
ONSITE
€1.999
Unlock Your Athletic Potential: The Power of Personalization!!
SHAPE YOUR OWN GAME
For athletes, personalization emerges as an essential tool in enhancing their performance thanks to the implementation of training programs, precision-focused nutrition plans, and targeted recovery strategies. This data not only refines training regimens and identifies areas for improvement but also constructs predictive models tailored to each athlete’s unique profile.
Moreover, personalization extends to health and injury prevention. The collection and meticulous analysis of medical data can pinpoint potential health risks, leading to the development of personalized injury prevention strategies aimed at minimizing these risks.
For sports enthusiasts, personalization enhances engagement and enjoyment by offering custom content and interactions and contributes to a more immersive fan experience by creating opportunities for interaction between enthusiasts and athletes.
By harnessing data and cutting-edge technology to craft highly personalized experiences, sports organizations are positioned to establish deeper and more meaningful connections with both athletes and fans alike.
REVISIT THE BEST MOMENTS OF SPORTS TOMORROW CONGRESS’23
Sports Tomorrow congress in numbers
Editions
Assistents
Industry leading speakers
Hours of content
Program
26 FEB 2024
27 FEB 2024
MWC - Hall 6 Stage C
08:30 |
OPEN DOORS |
09:00 |
SPORTS TOMORROW CONGRESS 2024 | OPENING Albert Mundet |
09:05 |
PLANTING SEEDS TO RAISE CHAMPIONS Moderator: Guillermo Gutiérrez Enric Giménez + Juan José Díaz |
09:40 |
CONTEMPORARY METHODS OF NUTRITION MONITORING TO OPTIMIZE PERFORMANCE IN TEAM SPORTS Asker Jeukendrup |
10:10 |
ATHLETE INTEGRAL HEALTH: A PERSONALIZATION APPROACH THROUGH SPORTS SCIENCES Moderator: Toña Lizarraga Mireia Porta Oliva + José Areta SESSION POWERED BY HEURA |
10:45 |
COFFEE BREAK |
11:15 |
REALIZING THE PROMISE OF PERSONALIZED SPORTS MEDICINE Yannis Pitsiladis |
11:45 |
SPORTOMICS: FC BARCELONA APPROACH TO PERSONALIZED INJURY PREVENTION Gil Rodas + Eva Ferrer + Juan Ramón González |
12:20 |
SWEAT DECODING: THE NEW REVOLUTION IN SPORTS PERFORMANCE Moderator: Blai Carandell Elisabet del Valle + Daniel Brotons |
12:40 |
TOWARDS SPORTING EXCELLENCE: A TAILORED FIT Moderator: Javier Espasa Carlos Otero + Albert Altarriba |
13:15 |
LUNCH BREAK |
14:15 |
BRINGING DATA TO ATHLETES TO UNSLEASH THEIR MAXIMUM POTENTIAL Meghan Chayka + Sarah Bailey + Vosse de Boode |
14:55 |
NEW FOOTBALL SCOUTING TRENDS Paulo Araujo |
15:15 |
DECODING THE FUTURE OF FAN ENGAGEMENT WITH PERSONALIZED DIGITAL MERCHANDISE Alex Starikov SESSION POWERED BY WHITEBIT |
15:45 |
TRANSFORMING THE FAN EXPERIENCE THROUGH STATE-OF-THE-ART TECHNOLOGIES Moderator: Amani Martín Jeb Terry |
16:05 |
AFTERNOON BREAK |
16:35 |
WOMEN FOOTBALL: HOW TO COMBINE SUCCESS AND WELLNESS Moderator: Carolina Loya Eva Ferrer SESSION POWERED BY BIMBO |
17:10 |
MAKING STADIUMS ACCESSIBLE. FC BARCELONA AND VISUALFY APPROACH Moderator: Xavier Trallero Manel Alcaide |
17:30 |
A NEW FAN-FOCUSED TECHNOLOGY EXPERIENCE Moderator: Miriam Ferrando Skarpi Hedinsson |
18:10 |
ALLIANZ STARTUP CHALLENGE 2024 Moderator: Cristinini + Mónica González Jury: Marc Márquez + Albert Mundet + Eva Orell + Àngel Riudalbas + Jonathan Mir STARTUPS FINALISTS: Biosfer Teslab | Xplora | YPTrainer | PlayerON | Emotab | Futura Tickets |
20:00 |
WELCOME RECEPTION AT SPOTIFY CAMP NOU |
MWC - Hall 6 Stage C
08:30 |
OPEN DOORS |
09:00 |
WELCOME INTRODUCTION Blai Carandell |
09:05 |
THE FUTURE OF SPORTS CONTENT: HOW TO CONNECT WITH THE AUDIENCE Moderator: Cesc Caparrós Albert Blaya + Eugenio Blanco + Diego Barcala |
09:40 |
INVESTMENTS TRENDS IN FOOTBALL Pedro Mendonça |
10:00 |
IT’S A WHOLE NEW BALLGAME: SPORT, ENGAGEMENT AND ENTERTAINMENT IN THE WORLD OF WEB3 Bryan Bachner + Jordi Mompart + Justin Castillo |
10:25 |
GAME ON! OLIVER’S JOURNEY IN DEMOCRATIZING SPORTS SCIENCE FOR ALL José González Ruzo |
10:40 |
BUILDING NEW SPORTS COMMUNITIES THROUGH DIGITAL TECHNOLOGY OWNERS Moderator: Nikhil Bahel Daniel Foth |
11:00 |
COFFEE BREAK |
11:30 |
INVESTING IN NEXT-GEN TECHNOLOGY FOR FANS AND ATHLETES. NEW TRENDS IN SPORTS TECH Moderator: Bryan Bachner Meredith McPherron |
12:05 |
THE FUTURE OF THE PLAYER TRANSFER MARKET Moderator: Albert Mundet Anderson Luis de Souza, DECO |
12:30 |
FC BARCELONA | INSTITUTIONAL CLOSURE Joan Laporta |
17:00 |
ESPAI BARÇA Sergi Ricart MWC Hall 4 – Connected Industries stage |